Be humbly confident —
People want to trust in your expertise, however, coming across as a narcissistic superstar turns people off.
Don’t shy away from tooting your horn about your accomplishments, but do it in a gracious, humble, and professional way.
One way to do that is to use “we” language instead of “me” language.
Emphasize the way you’ve collaborated with others to achieve goals and freely share the credit with those who’ve partnered with you.
You don’t need to blow out another person’s candle so yours can shine brighter.