In order to run a good business you need to build allies and customers.
To build allies you need to learn how to work with EVERYBODY- learn personalities and what works best with each individual. You do not necessary need to agree with somebody's life style or how they conduct their business - you just need to build a bridge.
Find out what works best in the given situation and work it.
To build customers you need to always be aware of what THEY want and act on it.
Show then that you care - go above and beyond.
If they feel YOU care- you have half the battle won.
Do this and be consistent and your business will grow and you will profit.
Allies and customers.
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